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Bachelor (Hons) in Fashion Management and Communication

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INTI International University Malaysia(Subang)

Bachelor (Hons) in Fashion Management and Communication

university icon
INTI International University Malaysia(Subang)

Bachelor (Hons) in Fashion Management and Communication

Qualification
Bachelor's Degree
Duration
3 years
Intake
AprAprAugAug
English Requirement
IELTS 5.5
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
Yearly Tuition fees
Year Fee
1st YearMYR 27,777
2nd YearMYR 27,777
3rd YearMYR 27,777
Other Fees
Description Fee
Administration Fee (Yearly)MYR 4,000
General Deposit (Refundable)MYR 600
Registration FeesMYR 2,400
Visa and InsuranceMYR 3,120

Would you like to apply to
INTI International University Malaysia ?

The Bachelor (Hons) in Fashion Management and Communication Program at INTI International University Malaysia focuses on the strategic and creative skills needed for a successful career in the fashion industry. It covers various areas such as fashion management, communication, promotion, branding, and marketing. The program encourages innovative thinking and prepares students for diverse roles in fashion management and communication. This program is in collaboration with Sheffield Hallam University, UK.

Entry Requirements

STPM  

 Pass with at least Grade C in 2 subjects.

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

Fashion Brand Management,Fashion Retailing,Fashion Marketing,Fashion Advertising & Promotion,Styling / Visual Presentatio

Year 1

The first year of the programme introduces the broad range of issues related to the fundamentals of fashion management and communication, fashion products and visual communication. Students will get to explore diverse and innovative ways of approaching fashion management, marketing and communication problems and develop strategic and creative capabilities in different ways.

Subjects include:
• Business of Fashion 1
• Fashion Photography
• Fashion Communication 1
• Fashion Marketing and Management

Electives:
• Visual Merchandising / Fashion Illustration

Learning Focus:
• Trend Prediction
• Branding Strategies
• Image Making and Styling
• Advertising
• CAD
• Editorial Copy

Year 2

During the second year, projects are designed to develop managerial and analytical skills in addition to building on themes explored in Year 1, helping to prepare students for the working industry.

Subjects include:
• Business of Fashion 2
• Fashion Communication and Emerging Media

Learning Focus:
• Social Media Communication
• Experiential Campaigns
• Publication
• Advertising
• CAD
• Live Project

Year 3

The final year concentrates on research and practice to extend and consolidate students' professional skills, knowledge and understanding through the final year modules. Students will develop a body of original work that demonstrates an advanced level of engagement with their chosen area of specialism.

Subjects include:
• Professional Practice
• Final Fashion Project Part 1
• Industry Work Placement
• Final Fashion Project Part 2

Learning Focus:
• Personal Branding
• Fashion Management & Communication Business Practices
• Self-Directed Project

Industry Attachment (compulsory)

MPU subjects

• Bahasa Kebangsaan A*/Design Thinking
• Community Service
• Integrity and Anti-Corruption
• Appreciation of Ethics and Civilisations (Local Students) / Communicating in Malay 2 (International Students)
• Philosophy and Current Issues (Local Students) / Malaysian Studies 3 (International Students)

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