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Bachelor of Business (Honours) Marketing

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INTI International University Malaysia

Bachelor of Business (Honours) Marketing

university icon
INTI International University Malaysia

Bachelor of Business (Honours) Marketing

Qualification
Bachelor's Degree
Duration
3 years
Intake
JanJanMayMayAugAug
English Requirement
IELTS 6.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
First year from MYR 27,816 excludes 6% SST & other fees
Estimated total tuition from ~MYR 83,448 3 years programme
Published fees don't include possible scholarships and YourUni discounts — most students pay less than the sticker price.

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INTI International University Malaysia ?

The Bachelor of Business (Honours) Marketing Program at INTI International University Malaysia focuses on developing students' understanding of fundamental marketing concepts and equipping them with the necessary skills for successful careers in marketing. Through this program, students will gain comprehensive knowledge of marketing practices and be prepared to enter the professional marketing field with confidence. 

Entry Requirements

STPM  

Pass STPM with minimum Grade C+ CGPA 2.00 in 2 subjects

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Dual Award

 Students earn two awards from INTI International University and the University of Hertfordshire, UK.

Future Careers

Marketing Personnel,Sales Personnel,Advertising Personnel,Product Manager,Banking,Marketing Consultant

Students are required to complete the following in order to graduate:

  • 14 common modules
  • 9 Discipline Core
  • 7 Specialisation
  • 1 specialisation project
  • Internship

14 Common Modules

  • Analytics for Business
  • Business Accounting
  • Business Communication
  • Business Ethics
  • Case Analysis
  • Economic Principles and Issues
  • Entrepreneurship
  • Financial Management
  • Human Resource Issues and Strategies
  • Information Management / Logistics Transportation
  • International Business
  • Marketing Principles
  • Operations Management
  • Organisational Behaviour Management
  • Strategic Management

MPU Subjects

  • Appreciation of Ethics and Civilisations (Local students) / Communicating in Malay 1B (International students)
  • Philosophy and Current Issues
  • Integrity and Anti-Corruption
  • Co-curriculum
  • Bahasa Kebangsaan A*

*For Malaysian students who do not have a credit in SPM BM.

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