Bachelor of Business Administration (Hons) in Digital Business at International University of Malaya-Wales (IUMW)

Bachelor of Business Administration (Hons) in Digital Business

Qualification

Bachelor's Degree

Duration

3 years

Intake

JanJanMayMaySepSep

English Requirement

IELTS 5.5

Offer Letter

Free

Class Type

Physical

Course Fee for International Students

First year from MYR 19,887 excludes 6% SST & other fees

Estimated total tuition from ~MYR 59,661 3 years programme

Published fees don't include possible scholarships and YourUni discounts — most students pay less than the sticker price.

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The Bachelor of Business Administration (Hons) in Digital Business program at the International University of Malaya-Wales (IUMW) recognizes the transformative power of digital technologies in revolutionizing the delivery of products and services and inspiring new business opportunities. By integrating the principles of digital business with general management, this degree equips students with the knowledge and skills necessary to navigate businesses through the ever-evolving digital landscape. Students will develop a deep understanding of how digital technologies can drive innovation, enhance connectivity, foster collaboration, and revolutionize business practices. Through this program, graduates will be prepared to lead organizations through the process of digital evolution, leveraging the potential of digital technologies to create sustainable growth and competitive advantage.

Entry Requirements

STPM or equivalent, Grade C (GPA 2.00) in any two (2) subjects, AND passes in Mathematics and English at SPM level or equivalent

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

Business Managers
Digital Business Owner
Digital Business Managers
Digital Marketing and Strategy Specialist
Digital Transformation Specialist
Digital Business Analyst
Business Development Specialist
Digital Media and Content Specialist

Year 1

Bahasa Kebangsaan A
Sustainability and Innovation
Introduction to Entrepreneurship
Principles of Management
Principles of Marketing
Business Communication
Introductory Business Statistics
Legal Environment of Business (Malaysian Environment)
Digital Business
Penghayatan Etika dan Peradaban
Communicative Malay 2
Principles of Accounting
Fundamentals of Finance
Microeconomics
Management Information System
Organisational Behaviour

Year 2

Falsafah dan Isu Semasa
Malaysian Studies 3
Macroeconomics
Company Law
International Business
Supply Chain Management
Planning for Digital Business
Co-curricular
Operations Management
Business Research Methods
Human Resource Management
Financial Management
Cybersecurity
Marketing Management
Digital Content Strategy

Year 3

Strategic Management
Technopreneurship
Business Incubation
Digital Marketing
Product and Innovation Management
Big Data in Business
Business Project
Corporate Social Responsibility and Ethics
Digital Leadership
Digital Commerce
Enterprise Digital Transformation
Financial Technology (Fintech)
Technology Management

Bachelor of Business Administration (Hons) in Digital Business

Bachelor of Business Administration (Hons) in Digital Business