The Bachelor of Business Administration (BBA) in Digital Business (ODL) program at the International University of Malaya-Wales (IUMW) is designed to equip students with the skills needed to navigate businesses through the digital evolution. This program focuses on providing specialized skills that will set students apart and ensure their relevance in the digital era. Students will develop applied digital marketing skills, acquire knowledge in business transformation, learn digital content creation techniques, gain an understanding of cybersecurity, and explore the field of fintech. The demand for graduates with advanced business and digital skills is high across various job roles and industries. Upon completion of the online Bachelor of Digital Business program, students will be prepared to pursue exciting career opportunities as business consultants, digital transformation leaders, marketers, or even start their own ventures as entrepreneurs. This program empowers students to thrive in the digital business landscape and make a meaningful impact in their chosen career paths.