Submitting Form...
×

Bachelor of Mass Communication (Hons) in Advertising

university icon
SEGi University Malaysia

Bachelor of Mass Communication (Hons) in Advertising

university icon
SEGi University Malaysia

Bachelor of Mass Communication (Hons) in Advertising

Qualification
Bachelor's Degree
Duration
3 years
Intake
JanJanJanJanJanJanJunJunSepSep
English Requirement
IELTS 5.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
Yearly Tuition fees
Year Fee
1st YearMYR 19,252
2nd YearMYR 19,252
3rd YearMYR 19,252
Other Fees
Description Fee
Reg Fee and Enrolment Fee MYR 6,260
Security Deposit MYR 300
Technology Fee (yearly) MYR 1,800
Visa Fee MYR 2,150
Facilities (yearly) MYR 2,067
International Admin Fee MYR 8,640

Would you like to apply to
SEGi University Malaysia ?

The Bachelor of Mass Communication (Hons) in Advertising Program at SEGi University Malaysia prepares students to create persuasive messages for target audiences. Through hands-on experience with advertising campaigns, they learn about consumer behavior and digital advertising trends. The program emphasizes creativity, collaboration, and data-driven decision-making, preparing students for careers in advertising agencies, media companies, and brand management.

Entry Requirements

STPM – with a min. of Grade C (GPA 2.00) in any 2 subjects and a credit in English at SPM level

For other qualifications and certificates (e.g., UEC, equivalent , etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

  • Digital Content Creator
  • Digital Content Writer
  • Copywriter
  • Media Planner & Strategist
  • Media Officer –Monitoring marketing SEO apps / updating sites
  • Client Liaison Officer
  • PR and Event Organizer

Year 1

  • Communication English
  • Media Technology & Practices
  • Understanding Advertising
  • Understanding Journalism
  • Understanding Public Relations
  • Understanding Broadcasting
  • Corporate Communication
  • Creative & Innovative Publishing
  • Integrated Marketing Communication
  • Psychology in Communication
  • Mass Communication & Stories of Mass Media

Year 2

  • Media Law, Power & Public Opinion
  • Entrepreneurship
  • Theory and Principles of Communication
  • Business Ethics
  • Managing Media and Business
  • Sociology of Media & Culture
  • Research Methods
  • Social Media and Public Relation Practices
  • Public Opinion and Propaganda
  • Creative Writing

Year 3

  • Communication & Campaign Management
  • Environmental Management & Tech
  • Elective 1
  • Elective 2
  • Elective 3
  • Research Project
  • Industrial Training

MPU

  • Philosophy and Current Issues (for local & international students)
  • Bahasa Melayu Komunikasi 2 (for international students only)

Advertising Elective

  • Advertising Copywriting & Digital Publishing
  • Advertising Strategies & Planning
  • Internet Advertising & Management
Hello!
Click one of our representatives below to chat on WhatsApp or send us an email to info@your-uni.com
Some text some message..