The Master of Marketing program will guide you through a developmental journey, equipping you with the skills and knowledge necessary to become an effective and reflective marketing professional. You will gain a deep understanding of how markets operate and be introduced to the theories, tools, and techniques that businesses use to engage with and influence markets.

This program will continuously challenge you as you apply theory to practice, learning to identify new and emerging consumer behaviors that can lead to the creation of new markets. Additionally, it will critically examine global issues that impact firms, markets, and consumers, providing you with an excellent foundation for a variety of marketing-related careers.

Upon successful completion of the program, graduates will receive a degree from Lancaster University, along with two certificates, recognizing them as graduates from both Sunway University and Lancaster University.

Entry Requirements

• A Bachelor’s degree (Level 6, MQF) in related fields with a minimum CGPA of 2.50 as accepted by the HEP Senate.

For other qualifications and certificates (e.g., Other qualifications equivalent to a Bachelor’s degree , etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

• CEO/COO
• Managing Director
• Sales director
• Marketing Director
• Communications Director
• Sales & marketing manager
• Communications Manager
• Market Research Manager
• Trade Marketing Manager
• Public relations manager
• Retail Operations Manager