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Bachelor of Mass Communication (Honours)

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Taylor's University Malaysia

Bachelor of Mass Communication (Honours)

university icon
Taylor's University Malaysia

Bachelor of Mass Communication (Honours)

Qualification
Bachelor's Degree
Duration
3 years
Intake
FebFebAprAprSepSep
English Requirement
IELTS 5.5
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
Yearly Tuition fees
Year Fee
1st YearMYR 40,200
2nd YearMYR 44,700
3rd YearMYR 31,200
Other Fees
Description Fee
Admission FeeMYR 4,994
Deposit (Refundable)MYR 3,000
International Student Fee (Annual)MYR 2,300
Visa and InsuranceMYR 2,800

Would you like to apply to
Taylor's University Malaysia ?

The Bachelor of Mass Communication (Honours) Program at Taylor's University Malaysia prepares students with the necessary skills in researching, writing, strategizing, and executing effective communication plans. Students will learn to plan, manage, and implement various communication tasks across different sectors, including advertising, broadcasting, journalism, and public relations. The program equips students with competencies required for a wide range of communication-related work.

Entry Requirements

Sijil Tinggi Persekolahan Malaysia (STPM)

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For other qualifications and certificates (e.g., Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers 

Campaign Director, Consumer Advocate, Corporate Affairs Manager, Corporate Communication Manager, Foreign Affairs Officer, Public Relations Consultant
Publicist, Art Director, Special Correspondent.

Education pathway

Year 1

  • Introduction to Mass Communication
  • Visual Communication
  • Intercultural Communication
  • Communication Theory
  • Innovative Media 
  • Media Writing 
  • Media Analytics
  • Media Law & Ethics

Year 2

• New Media and Society

• Specialisation Modules

Year 3

• Media Law and Ethics

• FINAL PROJECT

- Choose 1 out of 5 Modules

• Research Project

• Internship

You will need to choose one of the specialisation below:

Digital Media Production

  • Narrative Writing 
  • Digital Moving Image
  • Digital Animation and Compositing
  • Visual Storytelling
  • Audience Studies 
  • Trends in New Media 
  • Digital Media Creative Project

Journalism & Media Practice

  • Journalism Fundamentals
  • Newsgathering and Writing
  • Narrative Journalism
  • Broadcast Journalism
  • Activism and the Media
  • New Media Production
  • Journalism Professional Practice

Advertising & Brand Management 

  • Advertising Fundamentals 
  • Strategic Copywriting
  • Creative Design for Advertising
  • Brand Management
  • Corporate Identity & Branding Design
  • Media Planning and Analysis
  • Advertising & Brand Management
  • Collaborative Project

Public Relations

  • Public Relations Principles
  • Promotional Writing
  • Publicity And Media Relations
  • Crisis Management
  • Organisational Communication
  • International Public Relations
  • Public Relations Events Consultancy/Public Relations Consultancy
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