Submitting Form...
×

Bachelor of Communication (Honours) in Advertising

university icon
Tunku Abdul Rahman University of Management and Technology (TAR UMT)

Bachelor of Communication (Honours) in Advertising

university icon
Tunku Abdul Rahman University of Management and Technology (TAR UMT)

Bachelor of Communication (Honours) in Advertising

Qualification
Bachelor's Degree
Duration
3 years
Intake
JanJanNovNov
English Requirement
IELTS 5.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
Yearly Tuition fees
Year Fee
1st YearMYR 21,933
2nd YearMYR 21,933
3rd YearMYR 21,933
Other Fees
Description Fee
No data

Would you like to apply to
Tunku Abdul Rahman University of Management and Technology (TAR UMT) ?

The Bachelor of Communication (Honours) in Advertising at Tunku Abdul Rahman University of Management and Technology (TAR UMT) provides students with essential knowledge and practical skills in advertising, media, and communication. This program is designed not only to produce skilled advertising professionals but also to deepen students' understanding of management and persuasive communication, preparing them for a competitive and dynamic industry.

Students develop a critical appreciation of the advertising profession and gain relevant computer software skills, which are vital for modern advertising practices. The curriculum emphasizes both theoretical concepts and practical applications, ensuring graduates are well-equipped to succeed in various roles within the advertising field.

Entry Requirements

STPM  

  • Grade C in 2 relevant subjects AND SPM Credit.

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

  • Advertising Account Executives
  • Media Planners
  • Social Media Executives
  • Digital Marketing Executives
  • Brand Executives
  • Advertising & Promotion Executives
  • Creative Directors
  • Copywriters
  • Multimedia Content Creators
  • Market & Consumer Analysts

Programme Outline

Total Credits: [Specify Total Credits]

Core Courses

  • Introduction to Mass Communication
  • Fundamentals of Advertising
  • Design Fundamentals
  • Advertising & Society
  • Fundamentals of Photography
  • Media Planning for Advertising
  • Basic Copywriting
  • Consumer Behaviour and Culture
  • Communication Theories
  • Communication Research Methods
  • Advanced Copywriting
  • Advanced Photography
  • TVC Production
  • Theories of Advertising
  • Digital Marketing / Web Design for Advertising
  • Visual Communication
  • Statistical Analysis for Communication
  • Translation and Advertising
  • Advertising Industrial Attachment
  • Creative Strategy for Advertising
  • Codes and Practices of Advertising
  • Multimedia Production for Advertising
  • Advertising and New Media / Art Direction for Advertising
  • Advertising Project I
  • Advertising Project II
  • Accounts Management for Advertising / International Advertising

Language, MPU and Co-Curricular Courses

  • Bahasa Kebangsaan A
  • English for Tertiary Studies / Academic English / English for Career Preparation
  • Tamadun Islam dan Asia
  • Falsafah dan Isu Semasa
  • Penghayatan Etika dan Peradaban
  • Integrity and Anti-Corruption
  • Service Learning
  • Co-curricular Activities

إذا كان لديك أي استفسارات أو تحتاج إلى تفاصيل إضافية، فلا تتردد في إخباري!

Hello!
Click one of our representatives below to chat on WhatsApp or send us an email to info@your-uni.com

The team typically replies in a few minutes.

Need help? Chat with us
Some text some message..