Diploma in Marketing at Tunku Abdul Rahman University of Management and Technology (TAR UMT)

Diploma in Marketing

Qualification

Diploma

Duration

2 years

Intake

JanJanNovNov

English Requirement

IELTS 5.0

Offer Letter

Free

Class Type

Physical

Course Fee for International Students

First year from MYR 18,250 excludes 6% SST & other fees

Estimated total tuition from ~MYR 36,500 2 years programme

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The Diploma in Marketing program at Tunku Abdul Rahman University of Management and Technology (TAR UMT) aims to develop competitive graduates with intellectual, creative, and cognitive skills, along with a strong entrepreneurial spirit essential for the growing business sector. This program enhances students' knowledge and skills in marketing, preparing them to effectively navigate and succeed in diverse marketing roles.

Entry Requirements

SPM

3 Credits in Relevant Subjects

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

Sales & Marketing
Market Research
Advertising and Promotion
Retail and Distribution
International Marketing
Product Development

Programme Outline

Core Courses

Principles of Accounting
Economics
Quantitative Studies
Introduction to Business
IT Fundamentals and Applications
Fundamentals of Finance
Fundamentals of Marketing
Introduction to E-Commerce
Principles of Management
Fundamentals of Selling
Principles of Retail Management
Managing People
Services Marketing
Workplace Communication
Digital and Business Transformation
Business Law
Marketing Research
International Marketing
Customer Relationship Management
Ethics for Business
Marketing Strategy
Entrepreneurship
Operations Management
AI in Social Media Marketing
Sustainable Marketing

Compulsory Courses

English for Tertiary Studies
Penghayatan Etika dan Peradaban
Academic English
Civic Consciousness and Volunteerism / Bahasa Kebangsaan A
Integrity and Anti-Corruption
Co-curricular Activities

Diploma in Marketing

Diploma in Marketing