Bachelor of Business Administration (Honours) Retail Management at Tunku Abdul Rahman University (UTAR)

Bachelor of Business Administration (Honours) Retail Management

Qualification

Bachelor's Degree

Duration

3 years

Intake

OctOctFebFebJunJun

English Requirement

IELTS 5.0

Offer Letter

Free

Class Type

Physical

Course Fee for International Students

	Yearly Tuition fees
	Year	Fee
	1st Year	MYR 18,900
	2nd Year	MYR 18,900
	3rd Year	MYR 18,900

	Other Fees
	Description	Fee
	Caution Fee (Refundable)	MYR 500
	Personal Bond Fee (Refundable - Average )	MYR 1,500
	Registration and Administrative Fees	MYR 6,400
	Resource, Exam, Facility , Activity and Service Fees	MYR 1,300
	Visa Fee (Average )	MYR 2,300

The Bachelor of Business Administration (Honours) in Retail Management program at Tunku Abdul Rahman University (UTAR) recognizes the expanding retail industry in Malaysia as the country continues to grow. Managing a shopping mall involves various aspects, including establishing its identity, curating the right tenant mix, and effectively managing overall shopping mall operations and tenant relationships. Such responsibilities require specialized skills and knowledge. In order to thrive and maintain competitiveness in the dynamic retail industry, brands must give careful consideration to display and merchandising decisions alongside traditional marketing and promotional efforts. The program at UTAR equips students with the essential expertise in retail management, covering areas such as retail operations, visual merchandising, customer relationship management, retail analytics, and marketing strategies specific to the retail sector. Graduates of this program are well-prepared to excel in diverse retail management roles, contributing to the success and growth of retail brands by implementing effective strategies that enhance customer experiences, drive sales, and foster long-term brand loyalty.

Entry Requirements

STPM

A minimum of Grade C (GP 2.0) in any 2 subjects
Pass in Mathematics and English at SPM level / equivalent

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

Merchandising Manager
Marketing Manager
Senior Buyer
Store Manager
Shopping Mall Manager

Year 1

Accounting in Practice
Consumer Behaviour
Elective I
English for Business
Human Resource Management
Management Principles
MPU1*
National Language/Other Language
Principles of Macroeconomics
Principles of Marketing
Principles of Microeconomics
Principles of Retailing
Quantitative Techniques I
Quantitative Techniques II

Year 2

Business Law
Co-curriculum
Customer Relationship Management
Elective I
English for Management
Entrepreneurship
Industrial Training
Logistic Management
Managing Information
Merchadise Management
MPU1**
Organisational Behaviour
Sun Zi's Art of War and Business Strategies

Year 3

Business Ethics
Business Finance
Business Project
Digital Marketing
Elective II
International Retailing
MPU1**
Retail Pricing
Service Management
Supply Chain Management in Retail
Visual Merchadising & Display

Elective I - Choose 2 course(s)

Applied eCommerce
Business Analytics
Confucianism And Modern Society
Fundamentals of Digital Media Technology
Information Technology In Customer Relationship Management
Interpersonal Communication
Introduction to Internet of Things and its Applications

Elective II - Choose 2 course(s)

Digital Entrepreneurship
Event Management
Financial Technology
Introduction to Financial Prediction with Machine Learning in Python
Positive Psychology
Small Business Management

MPU 1* - Choose 1 course

Falsafah dan Isu Semasa - For Local Students
Bahasa Melayu Komunikasi 2 - For International Students

MPU 1** - Choose 1 course

Philosophy and Current Issues - For International Students
Penghayatan Etika dan Peradaban - For Local Students

National Language/Other Language - Choose 1 course

Bahasa Kebangsaan (A) - For Malaysian only, without SPM-BM credit
Introduction to Chinese Language I
Introduction to French
Introduction to German Language
Introduction to Japanese
Introduction to Tamil Language

Co-curriculum - Choose 1 course

Art, Craft, and Design
Arts and Cultural Performance
Business Plan Writing & Preparation
Community Project
Critical Thinking, Creative Thinking and Problem Solving
Language, Culture and Social Study Aboard
Leadership and Teambuilding
Managing Personal Finance
Music Performance
Management of Sports Activity
Oral Communication
Social Entrepreneurship Project
Study Soft Skills and/or Life Skills Abroad
Team Work and Collaborative Project
Work Ethics and EQ

Bachelor of Business Administration (Honours) Retail Management

Bachelor of Business Administration (Honours) Retail Management

Bachelor of Business Administration (Honours) Retail Management

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