The Bachelor of Business Administration (Honours) in Retail Management program at Tunku Abdul Rahman University (UTAR) recognizes the expanding retail industry in Malaysia as the country continues to grow. Managing a shopping mall involves various aspects, including establishing its identity, curating the right tenant mix, and effectively managing overall shopping mall operations and tenant relationships. Such responsibilities require specialized skills and knowledge. In order to thrive and maintain competitiveness in the dynamic retail industry, brands must give careful consideration to display and merchandising decisions alongside traditional marketing and promotional efforts. The program at UTAR equips students with the essential expertise in retail management, covering areas such as retail operations, visual merchandising, customer relationship management, retail analytics, and marketing strategies specific to the retail sector. Graduates of this program are well-prepared to excel in diverse retail management roles, contributing to the success and growth of retail brands by implementing effective strategies that enhance customer experiences, drive sales, and foster long-term brand loyalty.

Entry Requirements

STPM  

1. A minimum of Grade C (GP 2.0) in any 2 subjects
2. Pass in Mathematics and English at SPM level / equivalent**

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

• Risk Analyst
• Risk Control Consultant
• Risk Management Executive/Manager/Specialist
• Business Risk Manager
• Compliance Analyst
• Credit Risk Management Executive
• Equity Analyst