Bachelor of Corporate Communication (Honours) at Tunku Abdul Rahman University (UTAR)

Bachelor of Corporate Communication (Honours)

Qualification

Bachelor's Degree

Duration

3 years

Intake

OctOctFebFebJunJun

English Requirement

IELTS 5.0

Offer Letter

Free

Class Type

Physical

Course Fee for International Students

	Yearly Tuition fees
	Year	Fee
	1st Year	MYR 18,417
	2nd Year	MYR 18,417
	3rd Year	MYR 18,417

	Other Fees
	Description	Fee
	Caution Fee (Refundable)	MYR 500
	Personal Bond Fee (Refundable - Average )	MYR 1,500
	Registration and Administrative Fees	MYR 6,400
	Resource, Exam, Facility , Activity and Service Fees	MYR 1,300
	Visa Fee (Average )	MYR 2,300

The Bachelor of Corporate Communication (Honours) program at Tunku Abdul Rahman University (UTAR) focuses on the essential role of corporate communication in managing and regulating the flow of information to diverse stakeholders. The program equips students with the knowledge and skills to effectively communicate corporate strategies and develop information for various purposes. Students gain a comprehensive understanding of internal and external communication, marketing communication, media relations, reputation management, corporate social responsibility, investor relations, and government affairs. Through practical projects and real-world simulations, students learn to navigate the complexities of corporate communication and develop strategies to enhance organizational reputation and stakeholder engagement. Graduates of the program are well-prepared to pursue careers in corporate communication, public relations, marketing, and related fields, where they contribute to the success and sustainability of organizations by effectively managing communication and building strong relationships with stakeholders.

Entry Requirements

A minimum of Grade C in any 2 subjects

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

Corporate Communications Director/Manager
Influencer Relations Manager
Government Relations Manager
Media Analyst
Social Media Content Manager
Digital Content Strategist/Creator
Event Planner/Manager
Media Liaison
Public Affairs Specialist

Year 1

Co-Curriculum
Communication in Interpersonal Relationships
Corporate Writing I
Creative Thinking and Idea Generation
Digital Media and Society
Digital Transformation and E-Commerce
Elective I
Elective III
English for Mass Communication
Fundamentals of Public Relations
Integrated Marketing Communications
National Language/ Other Languages
Principles and Practices of Corporate Communication
Public Speaking
Sun Zi's Art of War and Business Strategies
Web Page Design

Year 2

Applied Organisational Communication
Approaches to Communication Research
Corporate Branding
Corporate Writing II
Design Studio
Elective II
Ethics in Media Communication
Ethics, Social Responsibility and Sustainability
Financial Communication
Intercultural Communication
Media and Communication Theories
Media Relations
MPU I*

Year 3

Communication Law
Corporate Crisis Management
Event Planning and Management I
Events Planning And Management II
Final Year Project
Industrial Training
Integrity and Anti-Corruption
MPU1**
Strategic Management and Communication

Elective I - Choose 1 course

Creative Writing Skills
English Grammar in Context
English Pronunciation and Speaking
English Vocabulary

Elective II - Choose 1 course

Cross-Cultural Interactive Communication
Digital Enterprise
Fundamentals of Psychology
Personal Financial Planning and Investment
Social Psychology
Sociology in Malaysian Context
Understanding Politics: State, Nation and Government

Elective III - Choose 1 course

Digital Photography
Visual Communication

National Language/Other Language - Choose 1 course

Bahasa Kebangsaan (A) - For Malaysian only, without SPM-BM credit
Introduction to French
Introduction to Japanese
Introduction to Korean

MPU 1* - Choose 1 course

Falsafah dan Isu Semasa - For Local Students
Bahasa Melayu Komunikasi 2 - For International Students

MPU 1** - Choose 1 course

Philosophy and Current Issues - For International Students
Penghayatan Etika dan Peradaban - For Local Students

Co-curriculum - Choose 1 course

Art, Craft, and Design
Arts and Cultural Performance
Community Project
Leadership and Teambuilding
Managing Personal Finance
Massive Open Online Course (MOOC) by edX
Music Performance
Social Entrepreneurship Project

Bachelor of Corporate Communication (Honours)

Bachelor of Corporate Communication (Honours)

Bachelor of Corporate Communication (Honours)

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