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Bachelor of Media and Creative Studies (Honours)

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Tunku Abdul Rahman University (UTAR) (SUNGAI LONG CAMPUS)

Bachelor of Media and Creative Studies (Honours)

university icon
Tunku Abdul Rahman University (UTAR) (SUNGAI LONG CAMPUS)

Bachelor of Media and Creative Studies (Honours)

Qualification
Bachelor's Degree
Duration
3 years
Intake
OctOctFebFebJunJun
English Requirement
IELTS 5.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
Yearly Tuition fees
Year Fee
1st YearMYR 18,417
2nd YearMYR 18,417
3rd YearMYR 18,417
Other Fees
Description Fee
Caution Fee (Refundable)MYR 500
Personal Bond Fee (Refundable - Average )MYR 1,500
Registration and Administrative FeesMYR 6,400
Resource, Exam, Facility , Activity and Service FeesMYR 1,300
Visa Fee (Average )MYR 2,300

Would you like to apply to
Tunku Abdul Rahman University (UTAR) ?

The Bachelor of Media and Creative Studies (Honours) program at Tunku Abdul Rahman University (UTAR) offers a unique and comprehensive curriculum that integrates the fields of Creative Studies and Media. This program equips students with the necessary skills and knowledge to excel in the production and management of creative content across various media platforms. Through a combination of theoretical learning and practical experiences, students develop their creativity, technical expertise, and critical thinking abilities. Graduates of this program are well-prepared to meet the demands of the ever-changing media industry, with the ability to conceptualize, produce, and effectively communicate creative ideas to diverse audiences. They are versatile professionals who contribute to the dynamic and evolving landscape of media and creative industries.

Entry Requirements

STPM  

  •  A minimum of Grade C in any 2 subjects
  •  Credit in English at SPM level / equivalent

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

  • Advertising Executive 
  • Broadcast Journalist 
  • Copywriter 
  • Media Planner 
  • Print Journalist 
  • Producer 
  • Scriptwriter 
  • Social Media Content Producer 
  • Web Journalist

Year 1

  • Advertising Copywriting 
  • Advertising Design
  • Co-Curriculum 
  • Communicative English 
  • Creative Thinking and Idea Generation 
  • Creative Writing 
  • Design Studio 
  • Elective I 
  • Fundamentals of Public Relations 
  • Introduction to Advertising 
  • Introduction to Broadcasting 
  • Introduction to Journalism 
  • MPU1* 
  • National Language/Other Language 
  • Radio Broadcasting 
  • Sun Zi's Art of War and Business Strategies 

Year 2

  • Approaches to Communication Research 
  • Basic Video Production 
  • Communication Law 
  • Creative Strategy for Advertising 
  • Digital Transformation and E-Commerce​
  • Elective II 
  • Interactive Multimedia I 
  • Interactive Multimedia II 
  • Interactive Reporting​
  • Media and Communication Theories 
  • Media Planning 
  • New Media and Communication 
  • Online Visual Strategy​
  • Screenplay and Scriptwriting

Year 3

  • Entreprenuership​
  • Ethics in Media Communication 
  • Final Project
  • Industrial Training 
  • Media Project 
  • MPU1** 
  • Politics and Media

Elective I - Choose 1 course(s)

  • English for Business 
  • Marketing and Media 
  • Public Speaking 

Elective II - Choose 1 course(s)

  • Communication in Interpersonal Relationships 
  • Fundamentals of Psychology 
  • Social Media Strategy for Business

Elective III - Choose 1 course(s)

  • Audience & Reception Studies
  • Entrepreneurship

MPU 1* - Choose 1 course

  • Falsafah dan Isu Semasa - For Local Students
  • Bahasa Melayu Komunikasi 2 - For International Students 
MPU 1** - Choose 1 course
  • Philosophy and Current Issues - For International Students 
  • Penghayatan Etika dan Peradaban  - For Local Students 
 

National Language/Other Languages - Choose 1 course(s)

  • Bahasa Kebangsaan (A) - For Malaysian only, without SPM-BM credit
  • Communication Tamil For Health Sciences
  • Introduction to French
  • Introduction to German Language
  • Introduction to Japanese
  • Introduction to Korean
  • Introduction to Tamil Language
  • Introduction to Thai Language
 

Co-curriculum - Choose 1 course(s)

  • Art, Craft, and Design
  • Arts and Cultural Performance
  • Community Project
  • Language, Culture and Social Study Aboard
  • Social Entrepreneurship Project
  • Study Soft Skills and/or Life Skills Abroad
  • Team Work and Collaborative Project
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