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Bachelor Business Management

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UTP University Malaysia

Bachelor Business Management

university icon
UTP University Malaysia

Bachelor Business Management

Qualification
Bachelor's Degree
Duration
3.5 years
Intake
SepSep
English Requirement
IELTS 6.0
Offer Letter
Free
Class Type
Physical
Course Fee for International Students
Yearly Tuition fees
Year Fee
No data
Other Fees
Description Fee
No data

Would you like to apply to
UTP University Malaysia ?

The Bachelor of Business Management program at UTP University Malaysia offers fundamental knowledge and practical skills in business management, with a focus on core business areas and business analytics. Students develop a business mindset and analytical skills to make informed decisions in data-driven organizations. The program includes a 7-month internship to enhance employability. Specialization in Business Analytics provides expertise in analyzing real-time data for improved business solutions. The program is industry-driven, offers a validated curriculum, and prepares students for the demands of the 21st-century business environment.

Future Careers

Include areas of management, marketing, accounting/finance, economics, operations, supply chain, and related fields. For example:

  • Business Managers
  • Operations Managers
  • Marketing Managers
  • Supply Chain Managers
  • Finance Managers
  • Human Resource Managers
  • Business Data Analysts
  • Marketing Research Analysts
  • Supply Chain Analysts

Among the courses offered

Semester 1

  • Penghayatan Etika & Peradaban (Local)
    Bahasa Melayu Komunikasi 2 (International)
  • Introduction to Oil & Gas Industry & Sustainable Development
  • Management and Organisational Behaviour
  • Economics
  • Business Mathematics

Semester 2

  • Falsafah dan Isu Semasa (FIS)
  • Health, Safety and Environment
  • Principles of Marketing 
  • Financial Management
  • ​Business Statistics​

Semester 3

  • One (1) U2 Course
  • Co Curriculum I
  • ​Academic Writing
  • Business Accounting
  • Elective I
  • Introduction to Data Mining for Business

Semester 4

  • ​One (1) MPU3 Course
  • ​Co Curriculum II
  • Scientific Inquiry
  • Business Law
  • International Business
  • Elective II

Semester 5

  • ​Community Engagement Project
  • Professional Communication Skills
  •  Data Science
  • Management Science
  • Elective III

Student Industrial Internship Programme

  • Student Industrial Training (SIT)
  • Student Internship Project (SIP)

Semester 6

  • Entrepreneurship
  • Business Team Project
  • Human Resource Management
  • Elective IV
  • Strategic Business Analytics

Semester 7

  • Strategic Management
  • Final Year Project I
  • Decision-Making and Scenarios
  • Forecasting Methods for Management
  • Supply Chain Analytics

Semester 8

  • Final Year Project II
  • Enterprise Risk Management
  • Customer Behaviour and Analysis
  • Law and Ethics of Business Analytics

Core Specialisation (CSp) Courses

  • ​Business Analytics ​ ​ ​ ​
    • Business Statistics
    • Business Mathematics
    • Introduction to Data Mining for Business
    • Supply Chain Analytics   
    • ​Strategic Business Analytics
    • Forecasting Methods for Management​
    • Customer Behaviour and Analysis
    • ​Enterprise Risk Management
    • Law and Ethics of Business Analytics
    • Decision-Making and Scenarios
  • Electives (E) Courses

Choose any of four (4) of the following courses for Minor Elective I, II, III and IV.

    • Operations Management​
    • Enterprise Resource Planning
    • Knowledge Discovery
    • Introduction to Cyber Security
    • ​IS Strategy Planning

 

 

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