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Digital Marketing Course in Malaysia: 2025 Guide

By Shahd Ashraf | Updated 4 days ago | 14 min read
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Are you ready to transform your passion for creativity, online campaigns, paid advertising, and more, into a thriving journey in Malaysia?

With an expanding economy, dynamic digital landscape, and increasing demand for skilled digital marketing students, Malaysia is a destination for aspiring digital marketers in Asia.

Studying a digital marketing course in Malaysia offers a perfect blend of theoretical knowledge and hands-on experience.

Whether you’re just starting out or looking to upgrade your skills, this guide to studying digital marketing course in Malaysia will provide everything you need to succeed in 2025.

Study Digital Marketing Course in Malaysia

Digital Marketing Course in Malaysia (4)

Malaysian universities offer different types of degrees in Digital Marketing. Here is a breakdown:

Type of Degree

Annual Tuition Fees (USD)

Duration

Diploma in Digital Marketing

2,450 - 7,100

2 years

Bachelor in Digital Marketing

4,575 - 8,000

3 years

Master in Digital Marketing

1,250 - 13,450

1 year

PhD in Digital Marketing

3,250 - 12,500

3 years

Top Universities to Study Digital Marketing Courses in Malaysia

Malaysia is home to numerous top universities for Digital Marketing courses that blend academic excellence with practical, real-world application.

Here’s a table showcasing some of the best universities to study Digital Marketing courses in Malaysia:

University*

Global Ranking

Annual Tuition Fees*

(USD)

Discount Availability*

Taylor’s University

#251

10,080

Up to RM7,000 per year

Asia Pacific University (APU)

#611-620

8,000

Up to 30% for some nationalities

UCSI

#265

12,600

Up to 25% off

SEGi University

#78

South Eastern Asia

4,812

n/a

Monash University

#37

12,600

n/a

NILAI University

#153

South Eastern Asia

5,000

n/a

*Click the university’s name in the table for course details.

*Taylor’s University Bachelor of Business allows students to choose Digital Marketing as a specialization. 

*Tuition fees listed  are for bachelor degrees. Fees are calculated as per 4.0 exchange rate.

*Discount availability is based on nationality and academic performance. For more details you may contact our educational consultants. Details on how to connect with us at the end of the article. 

Affordable Private Universities to Study Digital Marketing Course in Malaysia

Several private universities offer quality Digital Marketing courses in Malaysia at affordable rates, making it easier for students to pursue their goals without overwhelming financial burden.

Here are some of these options:

University

Annual Tuition Fees (USD)

Discount Availability 

SEGi University

4,812

n/a

Asia Pacific University (APU)

8,000

Up to 30% for some nationalities

Nilai University 

5,000

n/a

Program Structure for Digital Marketing Courses in Malaysia

Digital Marketing Courses in Malaysia generally span three years. 

While the exact course structure may differ by university, students can expect to cover several key core subjects throughout the program.

The most recurring subjects in Digital Marketing courses in Malaysia include:

Year

Core Subjects

Year 1

- Principles of Marketing

- Introduction to Digital Media

- Consumer Behavior in the Digital Age

- Communication Skills for Marketing

- Business Economics

- Fundamentals of Branding

Year 2

- Social Media Marketing Strategies

- Search Engine Optimization (SEO)

- Data Analytics and Consumer Insights

- Digital Content Creation and Management

- E-Commerce Strategies

- Project Management in Marketing

Year 3

- Advanced Digital Advertising (Google Ads, Facebook Ads)

- Search Engine Marketing (SEM)

- Mobile Marketing and App Advertising

- Integrated Marketing Communication (IMC)

- Creative Copywriting and Visual Storytelling

Career Prospects for Digital Marketing Graduates in Malaysia

Digital Marketing Course in Malaysia (3)

With a degree in Digital Marketing, you’ll be ready for the evolving digital landscape, turning clicks into conversations and ideas into creative campaigns.

This qualification allows you to decode market trends, craft stories, and embrace the power  of digital platforms.

Here are some exciting career paths waiting for you as a graduate of Digital Marketing course in Malaysia:

  1. Digital Marketing Specialist 📈💻
  2. Social Media Manager 📱📊
  3. SEO/SEM Specialist 🔍📢
  4. Content Marketing Specialist ✍️🎯
  5. E-Commerce Manager 🛒💳
  6. Digital Analytics Specialist 📊🔬
  7. Copywriter or Creative Content Writer 📝🎨
  8. Email Marketing Specialist 📧📩
  9. Digital Project Manager 🚀📆
  10. Influencer Marketing Manager 🤳🌟

Top Destinations to Study Digital Marketing Course: A Comparison

Choosing the right university for a degree in Digital Marketing can be a challenging decision, as it depends on your individual goals and preferences.

Factors like course duration, tuition fees, university reputation, and location all contribute to finding the best fit for your future career.

To assist in making an informed choice, here’s a comparison of some of the top destinations offering digital marketing courses:

Destination

Duration

Highest University Ranking

Tuition Fees per Year

(in USD)

Average Living Cost per Year

(in USD)

Malaysia

3 years

60th

4,575 - 8,000

5,550

UK

4 years

2nd 

12,073 - 40,800

9,538

Australia

3 years

13th 

10,235 - 30,360

14,557

US

4 years

1st

9,850 - 61,249

13,250 

 

YourUni Educational Consultancy Experts Choice

At YourUni Educational Consultancy, we take pride in our extensive experience, having successfully placed over 2,000 students into top Malaysian universities. 

By reviewing student feedback and analyzing industry trends, we've identified the leading institutions offering excellent degrees in digital marketing in Malaysia. 

Taylor’s University

Taylor’s University is renowned for its specialized business programs, with the business faculty ranked 112th globally.

UCSI University

UCSI is one of Malaysia’s leading institutions, known for offering a diverse range of programs that are fully accredited by local and international bodies, and its Digital Marketing programs are no exception.

Asia Pacific University (APU)

APU emphasizes practical, hands-on experience in its Digital Marketing programs, integrating real-world scenarios and industry projects.

Apply to Study Digital Marketing Course in Malaysia

Digital Marketing Course in Malaysia (2)

You have two straightforward options for applying to a Digital Marketing course in Malaysia. 

The first is to apply directly through the university's official website. This method allows you to manage your application personally.

Alternatively, you can apply through YourUni Educational Consultancy, where we act as your personal representative. 

Our experienced and dedicated team will simplify the process for you, offering step-by-step assistance in selecting the best university based on your preferences, needs, and career goals. 

We'll guide you through the entire application process—from preparing your documents to submitting your application, handling your visa, arranging accommodation in Malaysia and even picking you up in the airport when you arrive.

Get in touch with our team now for free consultation and advice!

Written by Shahd Ashraf
Updated 4 days ago | min read

Shahd Ashraf is a reader, a writer, an English teacher, and a lover of classical language. Her passion for language began when she joined a poetry club in college. Shahd’s writing extends beyond words and yearns to connect with the reader on a meaningful level.

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